B E C A U S E

Wednesday, January 13, 2010 |
I started Riders One because:

  • I am a dad.
  • I want my son to live in a better world than the one I grew up in.
  • I want to leave behind a legacy that I am proud of.
  • I believe that the world would be a better place if the same freedom and joy that you felt when you first learned to ride a bike could be revisited daily - guess what, it can.
  • I believe that businesses that respect people, planet and profit should be rewarded with my dollar and loyalty.
  • I believe in making influential decisions with my dollar.
  • I believe that consumers (you) wield the greatest power.
  • I believe that understanding concepts of sustainability adds value your life and lifestyle.
  • I believe that sustainable businesses will be the greatest driving force for improving society in the future.
  • I want cars & bikes/cyclists & motorists to peacefully co-exist.
  • I believe that most cyclists are inherently sustainable, but may not fully understand what sustainability is.
  • I believe that living sustainably is an ongoing and creative endeavor with many opportunities.
  • I want to provide a learning environment and networking opportunity for cyclists.
  • I want to build a community that can influence positive change.
  • I am committed to a sustainable lifestyle.
  • I like to ride bikes!
If any of this resonates with you, please join, follow, or get involved.


Introducing Riders One

Saturday, October 31, 2009 |
Dear Friends, Tomorrow I will be embarking on a 400+ mile journey on my bike with The Tour de OG to raise awareness for sustainable (green) business. With this ride I am launching Riders One, a community of bicycle riders that rides to raise awareness for sustainability and philanthropy.

Cycling has given me so much positive energy in my life and Riders One is my way to try and give something back to society through cycling.

While I am riding the Tour de OG to raise awareness for sustainability I am also asking for your support to raise funds for NAMI, the National Alliance on Mental Illness and am devoting this ride to my wife, Jenifer.

Jenifer is a Licensed Social Worker. She currently works as an Intensive Outpatient Psycho Therapist. In other words, she helps people coming out of the psych ward reintegrate into society... she helps them get their life back. The work that she does for struggling people goes mostly unnoticed and unrewarded and funding for this industry is desperately scare.

As with any job, my full time gig as creative director for Headhigh Creative has its stressful moments. Down servers, pre madonna designers, un compromising clients, etc etc.. but my worst on the job nightmares are always put into perspective when I ask my wife how her day was. She is one of my heroes.

In my opinion knowledge about sustainability and businesses that promotes sustainability is part of the solution for diseases such as mental illness. If the focus from business and society is on the Triple Bottom Line: People, Planet & Profit, then this world will be a better place. Sharing content that generates conversation and creates valuable connections between our community is one of the goals of Riders One.

To donate to NAMI please visit their facebook causes page.

To get involved with Riders One join or simply follow.
Beginnings are beautiful,

Esteban Chavez
Riders One.
Ride With A Purpose

Welcome To Riders One

Saturday, October 10, 2009 |
Riders One is a cycling community that rides to promote sustainability and philanthropy.

This web site and our Facebook Page are our platforms that we use to showcase industry and individual achievement in the areas of sustainability and philanthropy.

Using the Facebook & The Causes application, we invite individuals to network with our community in order to help promote their specific cause.

Our goal is to inform and empower action that leads towards positive change in our society.

Riders One is open to all bicycle enthusiasts.

Riders One - Ride With A Purpose


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Sustainability?

Sustainability is equity over time ... think of it as extending the Golden rule through time .. Do unto future generations as you would have them do unto you.

Robert Gilman

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